The Team

Sue Chen
Sue Chen founded Nova Medical Products in 1993 when she was just 23 years old with a strong vision – improve lives…with style. Today, Nova has grown to become an industry leader and innovator of Mobility, Bathroom Safety and Independent Living products such as beautiful canes, hot walkers and stylish mobility bags. Nova is on a mission to unleash the power and potential in millions of physically challenged people and determined to shift the fear, stigma and discrimination her customers face; reconnecting our human bond that all people deserve to live and thrive. In the past year, Nova has been featured in the Wall Street Journal, Forbes and Fortune - naming Chen as one of the ten most powerful women entrepreneurs. Chen believes in a happily unbalanced and chaotic life and is also a shark advocate, avid diver, environmentalist and author of Confessions of the Walker Stalker.

Jim Abernethy
Jim Abernethy, award-winning underwater photographer, filmmaker and conservationist is a pioneer in shark encounters with some of the most notorious sharks, without a cage. Scuba diving since a youth inspired his life's mission to spread the word about the importance of worldwide ocean conservation. Abernethy has hosted many of the world's top nature filmmakers and magazines such as Imax, National Geographic, BBC Wildlife, Animal Planet, and the Discovery Channel. His images are available at National Geographic Image Library. He owns the "Marine Life Art Gallery" in West Palm Beach, FL, where his captivating images and unique books are available as well. When he's not below sea level, Jim is often seen piloting his flying inflatable boat (ultra-light), "Oversear," in order to capture nature at sea with his lens from an aerial perspective.

Shawn Heinrichs
Shawn is a passionate cinematographer, scuba diver, and marine conservationist. An independent filmmaker and founder of Blue Sphere Media, a production company specializing in underwater, adventure and conservation films, he has acquired considerable first-hand knowledge of the oceans most important marine areas. He has worked with leading film and journalist teams including CNN's Anderson Cooper, Yann Arthus Bertrand, and National Geographic and delivered projects for many of the top marine conservation organizations including WildAid, Shark Savers, Conservation International, The Nature Conservancy and Pew Environment Group. Teaming up with John Weller, the two are creating a global film series to raise awareness and support campaigns for marine conservation. And in partnership with Jim Abernethy and George Schellenger, the trio are creating films about sharks and other charismatic marine life, and our connection to these magnificent creatures.
George c. Schellenger
George C. Schellenger is a two-time Emmy award winner with more than 20 years experience in television and content development. He's worked with leading media and technology brands across the United States from Time Warner to Microsoft (even NASA). At Microsoft, he helped launch MSNBC.com. At Time-Warner, he consulted for National Geographic, The Weather Channel, CBS, CNN, ABC, The New York Times, The Associated Press, Reuters – even Robin Leach. He's been an adjunct professor at the University of Missouri's School of Journalism and even served as Director of Content for the X PRIZE Foundation, working to give away $2MM in a lunar-lander prototype competition. With his brother, he's produced and edited a series of award- winning series DVDs on the ocean with a focus on sharks. He won one of his first awards in 1987 for documenting a Canada Geese restoration project. He taught non-linear AVID editing in the late 1990s and started using Final Cut Pro in 2001. His passions are sharks, space and creating extremely cool content.


